Fair enough.
That tells me that barking up the pkeysa.e tree wont get me much closer to the drive keying though (hopefully your being straight with me on that)
I suppose the marketing thought process is something not unlike the southpark underpants gnomes. I hate marketing people.
Gnome 1: This is where all our work is done.
Kyle: So what are you gonna do with all these drives you lock?
Gnome 1: Locking Drives is just phase one. Phase one: Lock Drives.
Kyle: So what's phase two?
[Silence]
Gnome 1: Hey, what's phase two?!
Gnome 2: Phase one: we Lock the drives.
Gnome 1: Ya, ya, ya. But what about phase two?
[Silence]
Gnome 2: Well, phase three is profit. Get it?
Stan: I don't get it.
Gnome 2: (Goes over to a chart on the wall) You see, Phase one: Lock Drives, phase two-
[Silence]
Gnome 2: Phase three: profit.
Cartman: Oh I get it.
Stan: No you don't.
Kyle: Do you guys know anything about corporations?
Gnome 2: You bet we do.
Gnome 1: Us gnomes are geniuses at corporations.
edit: Vince, this is a general marketing jab so nothing personal.